Jun 16


Of course those of you who are regulars here know that I consider Chris Brogan a mentor. I even brought him to my town (actually my ex-town) in Rochester when his first book Trust Agents came out.  One thing I love about Chris is his capacity to keep his feet on the ground.  He’s so real and genuine that anyone (even me) can actually feel capable of becoming a social media consultant.  The other thing I like is his capacity to keep the end in mind.  We’re all here to make business.  Enough of the heroic philosophies.  Social media makes sense only if it will help me make business and/or bring my company to the next level.

Listen to what Chris has to share with business owners who are starting to use social media.  I interviewed Chris during the Disney Social Media Conference back in February. You might be thinking: “why did you wait so long?” – Well, my secret in life is to keep the best for last.  Because you enjoy it so much more! isn’t that the case now?

Thank you Chris for beign who you are!

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Feb 22

Every time I speak at a conference, there are always some business owners who come up to me and say: Ok! I’m convinced now, but how do I get started?  I often send them to my blog and other trusted blogs that I think add value. However, the other day I came across an entrepreneur who claimed “I did what you said, found a lot of reasons why I should use social media for my business, but couldn’t find much on How to get started”
I must give him credit since I looked & looked to prove his laziness but had little success myself. Since the biggest obstacle for today’s business owner is to overcome the fear of technology, I’ve decided to produce a series of  “Starting2 videos”
These videos will not be for my typical reader since most of my traffic comes from Twitter.  But I’m sure you all know someone who can make use of them. In the spirit of sharing, please send them this way or just embed the video in your blog.  I will create a new page where I’ll place all the Starting2 videos.

I am happy to introduce “Starting2 Tweet” please let me know how you like the content.  I’m struggling with the visual on YouTube but I saw other tutorials and it doesn’t seem I can improve much.  The idea is to keep them really simple and straight to the point.  If you would like to see a platform, please feel free to make your wish.  I have a whole list to publish, so if I hear from you, then I’ll give you priority.

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